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SAGMEISTER & WALSH: Beauty

on March 3rd, 2019


Don’t miss this fascinating exhibition about Beauty from the world-renowned designers Stefan Sagmeister and Jessica Wals. The exhibition is at MAK, Stubenring 5, 1010 Vienna, and ends March 31st!

 

With their exhibition project "SAGMEISTER & WALSH: Beauty", Stefan Sagmeister and Jessica Walsh make a visually impressive multimedia plea for us to take delight in beauty. Spreading across the entire MAK, their exhibition investigates why people feel attracted to beauty, how they can deal with it, and which positive effects beauty can have. With the aid of examples from the fields of graphic design, product design, architecture, and city planning, Sagmeister & Walsh demonstrate that beautiful objects, buildings, and strategies are not only more pleasing, but actually more effective, and that form does not merely follow function, but in many cases actually is the function.

Curator: Kathrin Pokorny-Nagel, Head, MAK Library and Works on Paper Collection/Archive

#whybeautymatters - Instagram Contest
MAK is looking for the most beautiful objects you use. Winners will receive a special edition Sagmeister & Walsh silkscreen-printed poster or a wonderful exhibition poster. More information here.

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